The CPG Scoop Podcast
If you’re looking for a fun way to discover what’s new and next in CPG commerce and marketing, look no further than The CPG Scoop. Hosts Jennifer Silverberg and Risa Crandall bring 40+ years of experience to a podcast that offers a joyful atmosphere to relax while gaining insights into the people, trends, and technologies in the CPG space.
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About the Hosts
Jennifer Silverberg
CEO of SmartCommerce
Experienced innovator with over 30 years of deep, international, cross-category experience creating brands that drive internal alignment, build external demand, and deliver profitable, sustainable growth.
Currently leading a team of nearly 100 exceptional, dedicated leaders who are making eCommerce faster and more fun for consumers, brands, and retailers.
Loves: challenging categories, disruptive startups, talented people, everything social (including media), data, listening, storytelling, FOCUS, and great ideas just waiting for insanely great marketing.
Risa Crandall
SVP CPG Strategy + Sales at Aki Technologies
As a very passionate, driven sales leader I have built my experience on driving sales for brands and which in turn builds revenue for the companies I work for. The experience I bring of technology, mobile, retail, consumer behavior and insights coupled with listening to clients needs and ideas gives us the path to build digital solutions that drive conversion and success.