Michael La Kier, Vice President of Brand Development for the Independent Grocers Alliance (IGA), joins Jennifer and Risa to discuss the current landscape of the CPG and retail industries. Michael has helped build some of the ...
Eugene Adamson, Sr. Shopper Marketing Manager at Coca-Cola, joins Jennifer and Risa to discuss the challenges in the current CPG marketing space. Prior to working for Coca-Cola, he worked for several other CPG companies, incl...
Co-founders of firstmovr and CPG veterans Oskar Kaszubski and Chris Perry drop in for the latest CPG Scoop discussion with Risa and Jennifer. Oskar and Chris discuss how the 'The Sea' and 'Insanity' are great descriptors for...
Imteaz joins the CPG Scoop from sunny Sydney, and talks about his journey to his current role as Director of Performance Marketing at Reckitt. Imteaz gained broad experience covering sales, ecommerce, DTC, retail media, and ...
Amie Owen, head of shopper marketing for UM Worldwide, joins the CPG scoop in this pre-holiday edition. Amie talks about her two decades of shopper experience, and how she brings a teacher’s lens to the hot world of commerce...
Ivonne shares her career journey that brought her to the US from Venezuela 20 years ago, and now spans multiple countries and multi-billion dollar brands. She also shares how chaos has become her comfort zone as a marketer, t...
Jennifer and Rita discuss the state of eCommerce in Europe with Efrain Rosario and Daniel Torres Dwyer, The FMCG Guys.
Chris Horvath from Jackson Family Wines talks about his long career in CPG, his predictions for the next few years and what he means with ‘Dynamic’ as his description of the current state of the CPG Category.
In this episode Kathie Feng shares her personal and career journey. Kathie’s work at Constellation Brands is focused on providing a frictionless experience to the consumer to drive brand affinity and conversion.
This episode of the CPG Scoop features Josh Kovacs, Shopper Activation Lead, North America at Meta. Josh shares his insights on approaching commerce in these “transformational” times with a mindset that is both partnership-o...
This episode of the CPG scoop features Kathleen Perrault, Sr. manager Shopper marketing at Wells Enterprises. Kathleen discusses her career journey, which has included work on iconic brands such as Mac and cheese and ice crea...